“We do real cooking …”: when the Toyota boss attacks Tesla

Posted on Nov 6, 2020 at 10:45 a.m.Updated Nov 6, 2020, 10:55 a.m.

Normally, he does not participate in presentations of quarterly results. Given the “exceptional” health and economic context, Akio Toyoda, the boss of the Japanese automobile giant, has violated its internal regulations. The grandson of the founder of Toyota praised the astonishing form of his group – which is targeting 10 billion euros in profits this year despite the crisis. And could not help but, in passing, cheerfully sting Tesla.

“Tesla says its recipe will be the standard of the future. But at Toyota, what we have is a real kitchen and a real chef ”, proclaims the 64-year-old Japanese leader. “We are losing when it comes to share price. But when it comes to the products, we have a full menu that will be chosen by customers, “he hammers, then driving the point home by spinning his culinary metaphor:” They don’t really do anything concrete, people. just buy the recipe […]. We do real cooking ”.

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