Honda will spend 37 billion euros in ten years to convert to electric

Posted Apr 12, 2022, 8:20 AMUpdated on Apr 12, 2022 at 8:37 am

Since the launch of a first model to test the market in 1997 – the small “EV Plus” – Honda has sold a total of only 33,000 fully electric vehicles worldwide, i.e. less than 0.1% of its global sales over a quarter of a century. By 2040, the second largest Japanese manufacturer intends to be able to completely reverse its offer and its organization, historically focused on the development of high-performance gasoline engines, to only sell electric vehicles.

This Tuesday, the group announced that it was going to launch 30 new all-electric models worldwide over the next ten years and that it was going to invest 5,000 billion yen (37 billion euros) to fuel this daring conversion. . A priority which will mobilize most of the 8,000 billion yen of research expenditure programmed for all activities combined, by management, over the next decade. “We are going to develop products of very high value on a global scale”, insisted at a press conference, Toshihiro Mibe, who took over the management of Honda last year to accelerate its transformation.

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